You’ve only got one chance to make the right impression. Present the right story, and you’re potential licensing partner will be interested. Show them the wrong one, and they’ll walk …
The desire to move on to other things— be it other projects, other personal pursuits, or even retirement—is a “negative” motivation for licensing. Do you love to create, but the …
Don’t wait until it’s too late before getting help with your IP strategy. When you do it yourself, it’s hard to recognize if you’re on the wrong path. By the …