How to Make Your Intellectual Property Irresistible
Turning your IP into money-making products and services is the goal of licensing. It’s a money-making process, not a legal process (although protecting your IP is a legal process). But …
Are You Getting Bogged Down Protecting Your IP?
Don’t get bogged down in the legal protection process. If so, you’ll wind up spending all your time and money trying to over protect your IP when you should be …
Are You Putting Your Intellectual Property at Risk?
Your intellectual property is a valuable asset and failing to protect it puts your IP at risk. Regardless of what type of IP you own, it’s an asset that over time can become very valuable. Success with your IP is dependent upon your ability to manage and protect it.
Are You Using the Right Type of Licensing Agreement?
Just like in real estate, there are different types of licensing agreements for different types of intellectual property. Use the right agreement and your partnership runs smoothly, but if you …
Why You Need a Licensing Action Plan to Make Money with Your IP
AT&T, IBM and HP have one. So does Starbucks and Disney. And they all generate millions of dollars with it. A big roadblock for IP owners is taking …