How to Let Your Customers Sell Your Licensing Deals
Your invention is new, but is it really better? Is it really different? You need objective opinions, and it shouldn’t come from your friends and family. They won’t give you …
How to Get Your First Licensing Partner
Getting your first licensee is one of the most challenging steps in the licensing process. Sometimes it begins when you’re approached by a company interested in licensing your IP. Most …
Are You Getting the Right Kind of Licensing Advice?
Are you grossly under-using or undervaluing the worth of your intellectual property in the market place? If so, it’s not surprising. Many IP owners I meet don’t understand how to …
Are You Facing a Lifetime of Royalties or Lost Income Opportunities?
Your intellectual property is a bundle of rights that can be licensed in many ways. Licensing your IP to several industries, or for different products, or to a single licensing …
Are You Turning a Deaf Ear to Your Potential Licensing Partner?
One of the most important things you can do in licensing is listen to what a potential partner has to say about your intellectual property. Regardless of what type of …