You’ve Only Got One Chance to Make the Right Impression
You’ve only got one chance to make the right impression. Present the right story, and your potential licensing partner will be interested. Show them the wrong one, and they’ll walk …
Is Your Licensing Presentation Falling on Deaf Ears?
You’ve only got one chance to make the right impression. Give them the correct information, and they’ll listen with interest. Share the wrong info, and they’ll turn a deaf ear. …
Is Your Start-Up Failing to Tell its IP Story?
If you’re a start-up having a tough time raising money, you’re not alone. Many start-ups are not successful in attracting investors. One of the biggest reason is failing to tell …
Is Your Start-Up Only Telling Part of its IP Story?
Tell a good IP story and investors are interested in funding your start-up. Tell them the same old “we’ve got a great product and management team” and they’ll probably walk …