How to Build the Value of Your IP to License It
If you’re an IP owner, you may be considering licensing your intellectual property (IP). But what makes an IP “licensable”? The answer lies in building its value. The more valuable …
3 Big Negotiating Mistakes That Cost You Royalty Revenues
Getting paid is one of the essential terms in a licensing agreement. Negotiating the right royalty rate makes the difference between generating income and creating a fortune. One of my …