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Tag: resources

How to / IP Management / IP Value

How to Build the Value of Your IP to License It

You may be considering licensing your intellectual property (IP) if you’re an IP owner. But what makes an IP “licensable”? The answer lies in building its value. The more valuable …

Brands / How to / Marketing / Royalties

How to Use Licensing to Make Money Without Doing Anything

  Have you ever heard of licensing as a way to generate passive income? Licensing is an incredibly lucrative form of business, and it’s becoming more popular among inventors, small …

Brands / Partners / Strategy / Videos

Licensing Gets You OPR – Other Peoples Resources

Licensing creates a partnership that’s really just the tip of the iceberg. If you’re a small business or start-up, licensing opens a door of opportunity. It give you access to more than just an IP…it gives you access to valuable OPR – other people’s resources.

Patents / Strategy

How to Use Licensing to Partner for Resources

This is the third part of the series on licensing strategies. Part one covered direct licensing and part two discussed sub-licensing, and how to use them to build your licensing …

Brands / Marketing

How to Use Joint Ventures to License Your IP

Developing and making money with your IP doesn’t mean you have to go it alone. You can use licensing to get the resources you need without the added cost through …

Strategy

Why You Need a Licensing Action Plan to Make Money with Your IP

AT&T, IBM and HP have one. So does Starbucks and Disney. And they all generate millions of dollars with it.     A big roadblock for IP owners is taking …

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