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Tag: money-making

Marketing / Mistakes

Believing These 5 Myths About Licensing Keeps You From Doing It

Licensing is a process. It requires doing certain activities and tasks to protect, manage, and turn your intellectual property into a money-making licensing deal. The problem is licensing is often …

How to / Marketing

How to Make Your IP Look Like a Million Bucks

When it comes to licensing, how you say it is just as important as what you say. If you want to get a big licensing deal, your licensing presentation must …

Partners / Strategy

How to Sell New Customers and Products without Spending a Dime

Selling your IP to one customer or one product at a time takes lots to time, money and resources. But there’s a better way. This is part 4 in the …

Licensing / Strategy

What’s The Most Valuable Real Estate in the World?

It’s not Beverly Hills, Manhattan or the South of France. The most valuable real estate in the world is the… SIX INCHES BETWEEN YOUR EARS!

Podcasts / Strategy

Can You Make Money Licensing Any Type of Intellectual Property?

You can make money licensing all types of intellectual property. This includes copyrights, trademarks, patents, and trade secrets. How you make money with it depends on what you do to bring it into the market.

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Latest Posts

  • If It Isn’t a Win-Win Deal, You’ll Both Lose
  • Believing These 5 Myths About Licensing Keeps You From Doing It
  • Why Licensing Creates a Bigger Revenue Pie

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