Licensing can take your company from zero to millions of dollars, in some cases overnight. That’s one of the best-kept secrets about licensing. Kids entertainment is an excellent example of …
Licensing is a process. It requires doing certain activities and tasks to protect, manage, and turn your intellectual property into a money-making licensing deal. The problem is licensing is often …
When it comes to licensing, how you say it is just as important as what you say. If you want to get a big licensing deal, your licensing presentation must …
Selling your IP to one customer or one product at a time takes lots to time, money and resources. But there’s a better way. This is part 4 in the …
It’s not Beverly Hills, Manhattan, or the South of France. The most valuable real estate in the world is the SIX INCHES BETWEEN YOUR EARS! It’s called IP – Intellectual …
