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Tag: mistakes

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How to / Mistakes

What Every Inventor Needs to Know About Exit Strategies

Congratulations! This is an exciting time for you and your business. So you’ve invented something new and are ready to take it to the marketplace. But before you sign on …

How to / Marketing / Mistakes / Strategy

If You Don’t Do Anything, Nothing Will Happen

If you don’t start the race, you’ll never finish. I’m always amazed when I ask IP owners what they do with their IP. Most of the time, the answer is …

Negotiation

Why Negotiating Your Own Licensing Deal is a Bad Idea

One of the biggest mistakes in licensing is trying to negotiate yourself, especially if you’ve never negotiated a licensing deal. While there are many reasons why here are six of …

Brands / Mistakes / Partners

Are You Taking a Shortcut to a Bad Licensing Partner?

Taking shortcuts to get a deal done quickly is tempting. While taking the easy way may seem like a good idea, you can wind up with a wrong licensing partner …

Brands / Copyrights / How to / IP Management / Patents

Your IP is More Than Just a Product or Technology

Most people generally think of intellectual property like patents, trademarks, and copyrights. But your IP is more than just a product, brand, book, or software. IP extends into many formats …

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Top Posts

  • How to Build the Value of Your IP to License It
    How to Build the Value of Your IP to License It
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    Finding the Right Licensing Partner: A Short Guide for Inventors and Startups
  • Is Your IP "Licensable"
    Is Your IP "Licensable"

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