4 Ways Licensing Creates Money-Making Opportunities

Licensing converts IP into money-making opportunities.  Look around, and you’ll find just about every product, service and technology today is created from somebody’s intellectual property.  And in many cases, licensing is the strategy used to get it into the market.  But that’s just the tip of the iceberg when it comes to licensing.  Here’s four of the top ways licensing creates money making opportunities. 

Do You Know Your Licensing Niche?

Today’s global marketplace is changing very quickly. We’ve entered a period where the mass market is disappearing and being replaced by lots of niche markets. Don’t underestimate the size of …