Licensing is a process. It requires doing certain activities and tasks to protect, manage, and turn your intellectual property into a money-making licensing deal. The problem is licensing is often …
When it comes to getting paid in a licensing deal, there’s a big difference between what the royalty rate is and how it’s used to calculate royalty payments. If it’s …
Making money with your IP means profiting from the value created from your IP. There are different ways of doing this. Producing and selling products is one option. Selling your …
Making big money with your products or services doesn’t mean you have to spend big bucks. Riding the Coat-tails is a licensing strategy to get instant market recognition for your products or services. This strategy taps into the consumer awareness of well known brand.
Starting your business around your IP takes time, money and resources. Plus you must also get the necessary experience, whether it’s marketing, sales, distribution or production. And that can lead …
