5 Lies Licensees Tell IP Owners
Finding the right partner helps ensure your best chance of market success. But finding out if a partner is right for your IP is challenging, especially if you’re new …
Can You License a Procedure or Process for a Product or Service?
Yes, it’s known as trade secrets and know-how. It includes systems, business processes, formulas, recipes, and other confidential information; anything you’ve created that helps you make a profit and doesn’t …
If You Don’t Do Anything, Nothing Will Happen
If you don’t start the race, you’ll never finish. I’m always amazed when I ask IP owners what they do with their IP. Most of the time, the answer is …
Why Licensing is Better Than Starting a Business
If you’ve got an IP, you have two options to make money with it: produce and sell it yourself or license it. Licensing rights to your IP for cash is …
Can You Make Money Licensing Any Type of Intellectual Property?
You can make money licensing all types of intellectual property. This includes copyrights, trademarks, patents, and trade secrets. How you make money with it depends on what you do to bring it into the market.
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