Is Your Lack of IP Awareness Holding You Back?
You’re failing to take action because you lack awareness about the opportunities and ways to protect, manage and use your IP to make money. Your IP winds up undervalued and in many cases unprotected. For example, imagine what happens if one of your employees accidentally discloses crucial IP information while updating his/her status on social networking sites. It costs you money in missed income opportunities and legal fees taking action against others using your IP without your permission.