Why Negotiating Your Own Licensing Deal is a Bad Idea
One of the biggest mistakes in licensing is trying to negotiate yourself, especially if you’ve never negotiated a licensing deal. While there are many reasons why here are six of …
One of the biggest mistakes in licensing is trying to negotiate yourself, especially if you’ve never negotiated a licensing deal. While there are many reasons why here are six of …
Are you grossly under-using or undervaluing the worth of your intellectual property in the market place? If so, it’s not surprising. Many IP owners I meet don’t understand how to …
Developing the right type of licensing teams is one of the secrets to successfully licensing your IP. These professionals help you develop, negotiate and manage your licensing program. Depending on …