IP Licensing Coaches help inventors, entrepreneurs, and business owners unlock the money-making power of their intellectual property. The professionals attracted to this industry are people who like a lot of variety, are looking for the next big opportunity, want to do something they can feel proud of, and have already experienced significant success in business. It allows them to use their success and experience in working with clients to help them turn their IP into money-making products, services, or technologies.
The IP Licensing Coach will play a big part in the biggest wealth-creating opportunity of the 21st century – intellectual property. View any news service around the world and you’ll find articles about IP every day. The next big shift in wealth accumulation is underway. Wealth creation is shifting from the tangible economy (i.e plants and equipment) to the intangible economy of intellectual property. Like the shift that occurred in the Industrial Revolution, those with the new skill of making money with IP will be the greatest wealth builders.
Today the most successful businesses use an intellectual property licensing model. A business is more than just the products or services it sells. Recent research revealed that the most valuable assets of every business today are its intangible assets, primarily in the form of intellectual property. By leveraging these intangible assets strategically and effectively, a smart business can increase its value, and generate more revenue for little or no other cost.
IP intensive businesses are more resilient in an economic crisis. Effectively managing IP impacts the value of a business more significantly during an economic crisis.
These are the conclusions of several economic studies concerning innovation and Intellectual Property during the last great recession.
Every business must focus on developing an IP strategy to maximize its IP revenues and business value. But the problem is most business owners don’t know how to make money with their intellectual property.
For many businesses, it’s a question of what they’ve been taught and “the way it’s always been done.” And still, others just keep doing things the same old way because it’s easier. What happens with professional Licensing coaches’ guidance, advice, and expertise to steer their IP in new directions–and drive new revenue-generating opportunities?
IP-based businesses and industries will be best positioned to survive and thrive in the next recession. Statistically, an IP-based business has almost double the chance of succeeding compared to a non-IP business. It makes perfect sense because all they have to do is follow a system and a process that has already been tested and proven. That system is LICENSING.
IP Licensing Coaches are a new professional changing the way business owners, entrepreneurs, and IP owners look at the world of intellectual property. They help IP owners build their IP value and create money-making licensing deals. They help IP buyers become more educated about finding and using intellectual property that matches their ultimate goals. Most important, the IP Licensing Coach becomes a vital part of an entrepreneur’s team.
IP Licensing Coaches are the deal maker catalyst that helps create success and opportunity in the 21st century economy of knowledge.