5 Ways to Build Your IP Value
Licensing Partners Don’t License IP – They License Money!
Value is what makes your IP attractive to licensing partners. Or put another way, the greater the money-making potential, the more attractive it is to licensing partners.
During this course, you will learn about the 5 Pillars of IP Value and how to use them to make your IP attractive to potential licensing partners.
Here’s what’s inside this workshop:
Value is critical to all types of intellectual property – patents, trademarks, copyrights, and know-how – and the more you understand how to use these value-building pillars, the better you will be able to create money-making licensing deals.
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