If You’re Too Hungry for a Deal, You Could Get Eaten Alive
The first deal that comes up isn’t always the best one. Especially if it’s the only one on the table. But if you’re too hungry for it, you’ll also lose …
If It Isn’t a Win-Win Deal, You’ll Both Lose
When one or both partners are not happy about the licensing agreement, nobody wins. If it isn’t a good deal for both parties, it won’t last. Eventually, either you or …
Are You Stuck in a Licensing Trap?
Licensing your intellectual property is challenging especially if you’re not sure what to do or how to do it. And that can lead you into big licensing traps, some of …
Six Reasons Why Negotiating Your Own Licensing Deal is a Bad Idea
One of the biggest mistakes in licensing is trying to negotiate yourself, especially if you’ve never negotiated a licensing deal. While there are many reasons why, here’s six of the top ones and why they put you at a disadvantage.
Are You Throwing Everything Including the Kitchen Sink Into Your Licensing Deal?
When licensing your intellectual property, you’re giving someone rights to use your IP in return for royalty payments. If it’s a patent, it can be make, sell, and distribute. If …