How and When to Discuss Money in a Licensing Deal
Money is one of the most important—and tricky—parts of any licensing deal. You need to ensure you are getting paid what your product or service is worth, but you also …
Why Negotiating Your Own Licensing Deal is a Bad Idea
One of the biggest mistakes in licensing is trying to negotiate yourself, especially if you’ve never negotiated a licensing deal. While there are many reasons why here are six of …
Are Your Deal Terms Getting Nibbled Away During Negotiations?
Negotiating a licensing deal is sometimes the trickiest part. It’s a back and forth process of figuring out the best business terms for you and your licensing partner. Most of …
If You’re Too Hungry for a Deal, You Could Get Eaten Alive
The first deal that comes up isn’t always the best one. Especially if it’s the only one on the table. But if you’re too hungry for it, you’ll also lose …
If It Isn’t a Win-Win Deal, You’ll Both Lose
When one or both partners are not happy about the licensing agreement, nobody wins. If it isn’t a good deal for both parties, it won’t last. Eventually, either you or …