Are You Stuck in a Licensing Trap?
Licensing your intellectual property is challenging especially if you’re not sure what to do or how to do it. And that can lead you into big licensing traps, some of …
3 Common Mistakes That Sink Your Licensing Presentation
A big part of success is licensing is creating the right kind of presentation. Get it right, and your licensing partner wants to know more. Get it wrong, and they’ll …
Believing These 5 Myths About Licensing Are Holding You Back From Succeeding
Many IP owners are challenged trying to figure out how to make money with their intellectual property. One of the biggest reasons is a lack of understanding what licensing is …
Why Most IP Owners Fail at Licensing
The biggest reason most IP owners fail at licensing is they fail to take action. They don’t do anything with their intellectual property. Unless you do something with it, it …
Are You Spending Too Much Protecting Your IP Instead of Making Money With It?
If you don’t identify which parts of your intellectual property are the most commercially viable, you wind up overspending on protecting your IP. Your money and time would have been …