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Category: How to

Ask Rand / How to / Partners

How Do I Find the Right Person to Contact for My Licensing Deal?

Are you an inventor or startup ready to license your intellectual property (IP), but the question then arises – who do you talk to about licensing deals within a company? …

How to / Strategy / Types of IP

4 Licensing Strategies for Mobile App Developers

Licensing mobile apps is a big business. It’s becoming more common as businesses look for ways to extend their reach into the mobile market.  Some mobile apps have become big brands, …

Ask Rand / How to / IP Value

How do I Make an Idea “Marketable” for Licensing?

Ideas become marketable intellectual property when they become an IP or intellectual asset. Registered IP includes patents, trademarks, and copyrights. Non-registered intellectual property includes know-how, trade secrets, business processes, business …

How to / Negotiation / Video

4 Ways to Divide IP Rights

As an IP owner, it is essential to understand the various strategies for dividing your IP rights. It is crucial to know how to divide and license your IP rights …

3 Secrets to Creating an IP “Perception of Value”
How to / IP Management / IP Value

How to Build the Value of Your IP to License It

You may be considering licensing your intellectual property (IP) if you’re an IP owner. But what makes an IP “licensable”? The answer lies in building its value. The more valuable …

How to / Partners / Video

3 Tips For Finding the Right Licensing Partner

Finding the right licensing partner is key to a successful deal if you’re an inventor or startup looking to license your intellectual property. You might get a lot of money …

How to / Negotiation

How and When to Discuss Money in a Licensing Deal

Money is one of the most important—and tricky—parts of any licensing deal. You need to ensure you are getting paid what your product or service is worth, but you don’t …

How to / Marketing / Strategy

How to License Your IP for Different Markets and Applications

When it comes to licensing intellectual property (IP), one size does not fit all. Depending on your industry and business goals, you may need to tailor your IP strategy to …

Brands / How to / Marketing / Royalties

How to Use Licensing to Make Money Without Doing Anything

  Have you ever heard of licensing as a way to generate passive income? Licensing is an incredibly lucrative form of business, and it’s becoming more popular among inventors, small …

How to / Mistakes

3 Reasons Behind Your Licensing Struggles

As an inventor, you may have encountered a situation where you cannot license your intellectual property (IP). It’s easy to assume this is due to a lack of interested companies …

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