5 Tips for Mastering The Art of Licensing
If you’re an inventor or small business owner, you know that licensing is a great way to commercialize your product. But what does it take to succeed in the world …
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What Every Inventor Needs to Know About Exit Strategies
Congratulations! This is an exciting time for you and your business. So you’ve invented something new and are ready to take it to the marketplace. But before you sign on …
Are You Seeing Signs it’s Time to License Your IP?
Is demand for your patented invention growing faster than you can afford to produce? Have you written a new kids’ book that has a significant following, and now you want …
Here’s a Little Known Shortcut for Starting a Business
“I’d love to start a business, but I don’t know what I want to do.” If you’re asking yourself that question, I’ve good news. A gold mine of intellectual property …
You’ve Only Got One Chance to Make the Right Impression
You’ve only got one chance to make the right impression. Present the right story, and your potential licensing partner will be interested. Show them the wrong one, and they’ll walk …
5 Lies Licensees Tell IP Owners
Finding the right partner helps ensure your best chance of market success. But finding out if a partner is right for your IP is challenging, especially if you’re new …
Can You License a Procedure or Process?
Yes, it’s known as trade secrets and know-how. It includes systems, business processes, formulas, recipes, and other confidential information; anything you’ve created that helps you make a profit and doesn’t …
If You Don’t Do Anything, Nothing Will Happen
If you don’t start the race, you’ll never finish. I’m always amazed when I ask IP owners what they do with their IP. Most of the time, the answer is …
Why Negotiating Your Own Licensing Deal is a Bad Idea
One of the biggest mistakes in licensing is trying to negotiate yourself, especially if you’ve never negotiated a licensing deal. While there are many reasons why here are six of …
Why Licensing is Better Than Starting a Business
If you’ve got an IP, you have two options to make money with it: produce and sell it yourself or license it. Licensing rights to your IP for cash is …