Congratulations! This is an exciting time for you and your business. So you’ve invented something new and are ready to take it to the marketplace. But before you sign on
You’ve only got one chance to make the right impression. Present the right story, and your potential licensing partner will be interested. Show them the wrong one, and they’ll walk
Taking shortcuts to get a deal done quickly is tempting. While taking the easy way may seem like a good idea, you can wind up with a wrong licensing partner
Protecting your intellectual property takes time. Especially if it is a patent, waiting to get your complete patent application can take up to three years. What do you do in
I’m often asked what exclusivity means in a licensing agreement. I always like to say there’s no such thing as an exclusive, exclusive. Exclusivity should always be tied to performance.
The first deal that comes up isn’t always the best one. Especially if it’s the only one on the table. But if you’re too hungry for it, you’ll also lose