How Long Does Your Licensing Partner Have to Recoup Their Investment?
A healthy relationship with your licensing partners is important when licensing. After all, they are the ones who help you get your products out there to the masses. But
Licensing Agreements
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A Quick Guide to Fees and Royalties in Licensing Agreements
If you are an IP owner considering licensing, you may wonder if you can negotiate upfront fees in your licensing agreement. The answer is that in some cases, licensing agreements
Why Licensing is One of the Best Kept Secrets for Growing Your Business
Licensing can take your company from zero to millions of dollars, in some cases overnight. That’s one of the best-kept secrets about licensing. Kids entertainment is an excellent example of
Is Your Exclusive Licensing Deal Costing You Money?
I’m often asked what exclusivity means in a licensing agreement. I always like to say there’s no such thing as an exclusive, exclusive. Exclusivity should always be tied to performance.
If It Isn’t a Win-Win Deal, You’ll Both Lose
When one or both partners are not happy about the licensing agreement, nobody wins. If it isn’t a good deal for both parties, it won’t last. Eventually, either you or
Are You Confusing the Royalty Rate with the Royalty Calculation?
When it comes to getting paid in a licensing deal, there’s a big difference between the royalty rate and how it’s used to calculate royalty payments. If it’s not clear
How to Set Up Territories in a Licensing Agreement
When it comes to licensing, there are many ways to divide rights. One of the most common is the territory. Some IP, such as movies and TV shows, are more
Are You Using the Right Type of Licensing Agreement?
Just like in real estate, there are different types of licensing agreements for different types of intellectual property. Use the right agreement and your partnership runs smoothly, but if you
Is Your Licensing Agreement Riddled with Holes?
Taking short cuts to get a deal completed is tempting. Still, the easy way often leaves agreements riddled with holes that later result in disagreements, wasted time and effort, and