Licensing 101 – Why Licensing is Better Than Starting a Business
If you’ve got an IP, you have two options to make money with it: produce and sell it yourself or license it. Licensing rights to your IP for cash is …
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It’s Not the Best IP That Gets Licensed…It’s the Best Promoted
It’s not always the best IP that gets the most licensees…it’s the best promoted. A big part of finding licensees is getting the word out about your IP. You have …
Licensing 101 – Is Your IP “Licensable”
The key to making your IP “licensable” is building its value. The more valuable your intellectual property is, the more you’ll attract licensing partners, and the more likely you’ll succeed …
Can You Make Money Licensing Any Type of Intellectual Property?
You can make money licensing all types of intellectual property. This includes copyrights, trademarks, patents, and trade secrets. How you make money with it depends on what you do to bring it into the market.
#IP #licensing #strategy #invention #brand #startup
Is Licensing a Well-Known IP Just for the Big Guys?
How much competition is there for licensing products? Are the big players in the industry locking up all rights across all product categories, or is there still room for the little guy to license well-known properties?
#licensing #how-to #startups #IP #strategy