If It Isn’t a Win-Win Deal, You’ll Both Lose
When one or both partners are not happy about the licensing agreement, nobody wins. If it isn’t a good deal for both parties, it won’t last. Eventually, either you or …
When one or both partners are not happy about the licensing agreement, nobody wins. If it isn’t a good deal for both parties, it won’t last. Eventually, either you or …
Licensing is a process. It requires doing certain activities and tasks to protect, manage, and turn your intellectual property into a money-making licensing deal. The problem is licensing is often …
When you sell you generate an income. When you license you create a fortune. The more you “leverage” other people’s customers and products, the more income streams you’ll create. And …
The first thing many IP owners think of when trying to make money with their IP is “What’s in it for me”? How much can I charge? I want to …
Intellectual property is an original work or invention you create and own the rights to. It starts as an idea and is developed into an innovative, new product, service, or …