Ready to Sell Your Patent? Check Out Google’s Latest Venture – The Patent Purchase Promotion

May 5, 20150 Comments

Google wants to buy your patent.  Last week, it announced the launch of the Patent Purchase Promotion. It’s an experiment in creating a patent marketplace that’s simple, easy to use, and fast.

Google set up a web portal where businesses and individual inventors can provide the full details of each patent they own, along with a selling price.  The first period for pitches runs between May 8th and May 22nd. Google’s representatives will examine the patent and provide a yes or no answer by June 26th.

Google is doing this to see if they can get ahead of the curve when it comes to finding new IP. The goal is to create a better and less complex transaction experience for IP sellers.  Google hopes to acquire new IP technologies without the cost and litigation risk of dealing with NPE’s (non-practicing entities).

Is this a good deal for patent owners?  The answer is it depends on what you’re doing with your patent. If the answer is nothing, then it may be a good option for you.  Keep in mind, that pricing your patent is the tricky part.  The challenge is often in the setting of a fair price.  If your not using or generating revenues with your IP, it’s difficult to determine it’s value. You’ll need to do some research to see if you can find information on the selling price of similar patents.

You’ll also need to take into account the money you’ve invested into your patent, including your patent registration and maintenance fees, and your initial investment to develop your patented invention.

But just like any marketplace, the amount you actually sell your patent for will depend on what price you’re willing to accept and how much a buyer is willing to pay.

More information is available at the Google Patent Promotion Website.

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About the Author ()

Rand is President / CEO of Licensing Consulting Group, an intellectual property management and licensing company specializing in assisting clients in IP Management, Strategic Consulting, Acquisition of Licensing Rights, and Property Representation. Rand has licensed some of the biggest Hollywood blockbusters, including “Batman” and the “Mighty Morphin Power Rangers”, both of which generated billions of dollars in worldwide merchandise sales. He has lead various international licensing programs as both licensee and licensor, and through consulting projects focused on licensing strategy, brand development, sponsorship sales and property representation.

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