Mistakes

3 Critical Questions You Must Ask Before Licensing an IP

July 6, 20170 Comments

Licensing in the right type of intellectual property can be a fast track to the commercial marketplace. But if you fail to ask the right questions, you can wind up with an IP that costs you more than just a licensing fee. When you’re looking to license in an IP, the first thing you must […]

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Are You Throwing Everything Including the Kitchen Sink Into Your Licensing Deal?

May 3, 20170 Comments

When licensing your intellectual property, you’re giving someone rights to use your IP in return for royalty payments. If it’s a patent, it can be make, sell, and distribute. If it’s a trademark, it’s rights to use it on their products or services. Your IP is a bundle of rights and unless you know what […]

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Are You Turning a Deaf Ear to Your Potential Licensing Partner?

April 19, 20170 Comments

One of the most important things you can do in licensing is listen to what a potential partner has to say about your intellectual property. Regardless of what type of IP you have – technology, character, software, formula or process – potential licensing partners will see it from a different perspective of how it can […]

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3 Ways to Avoid Licensing Information Overload

December 7, 20160 Comments

Don’t let this happen to you. You’ve pitched your licensing opportunity to a company and they respond requesting more information. Your first impulse is to send them lots of information such as a Power Point presentation, all the research, and even some videos. After sending the information, you don’t hear from them for a week […]

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6 Steps to Avoid Getting Caught in the Cloudy IP Rights Quagmire

September 26, 20160 Comments

As a licensee, you are making a substantial investment to time, money and resources to license and commercialize an intellectual property. Your due diligence efforts will help insure your best chance of success with the IP.

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