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How to Generate More Revenues Without Producing Anything

How to Generate More Revenues Without Producing Anything

Today’s smart business operators are including a licensing program as part of their business strategy. Here are 3 quick case studies on different licensing strategies you can use to generate new revenues.

January 23, 20150 Comments
Keeping Your Trade Secrets Secret

Keeping Your Trade Secrets Secret

IP theft is not just for high tech and big corporations. It can happen anywhere – even at your local hair salon.

January 15, 20150 Comments
January Newsletter- An IP with Style: Fashion Design

January Newsletter- An IP with Style: Fashion Design

ashion designers are artists who often fail to see their designs as intellectual property, and miss some big licensing opportunities. In this month’s featured article, An IP With Style: Fashion Designs, we discuss different parts of fashion IP and how licensing is used by large and small designers to reduce risks, launch new products and venture into different markets.

January 13, 20150 Comments

Copyrights

E-Course: How to Make Big Money Licensing Your Information Product

E-Course: How to Make Big Money Licensing Your Information Product

When you sell an “information product” you’re generating one time revenue. When you change your thinking and license your information IP (intellectual Property), you receive ongoing recurring revenues. That’s how you create wealth. Licensing is a shortcut to making money with your info product IP. It’s faster than trying to build your own sales channels, and you can create more revenue sources than selling a single product.

December 9, 20140 Comments
Teachers IP – New Opportunities for Educational Course Content

Teachers IP – New Opportunities for Educational Course Content

Education is an industry that is undergoing rapid change, especially in the area of the Internet. Where once the intuitions were the focus of the product of education, now the teachers are becoming the product of the colleges and universities.

August 19, 20140 Comments
Leveraging IP: Celebrity Chef Branded Foods

Leveraging IP: Celebrity Chef Branded Foods

  The Celebrity Chef branded food market is growing.   It was the introduction of Food Network in 1993 that jump started the celebrity chef sensation.  This coincided with Wolfgang Puck becoming the first modern-day celebrity chef. With the surge in popularity of celebrity chefs and cooking shows, food and beverage brands continue to be among […]

June 25, 20130 Comments

Trademarks

Is Your # Branded?

Is Your # Branded?

The hashtag(#)is a new branding phenomenon and trademark applications for branded hashtags are increasing. No longer used solely by Twitter users,the hashtag is an integral part of the American social, commercial, and political landscape. Hashtags appear on products, in television broadcasts, and at political events.

December 23, 20140 Comments
Museum IP – Licensing a Classic Brand “Experience”

Museum IP – Licensing a Classic Brand “Experience”

Museums use licensing to showcase their exhibits and generate revenues. Looking for a well-known, classic IP brand to license? Consider a visit to your local museum. Cezanne, Van Gogh, Renoir, are just a few of the museum “brands” you’ll find. In museum retail shops and outside retail stores, a number of these artist icons are […]

August 12, 20140 Comments
August Newsletter- Licensing Art; 7 Ways to Promote IP

August Newsletter- Licensing Art; 7 Ways to Promote IP

If you are creating and selling some form of art products – photos, drawings, artwork and crafts – don’t overlook one of your most important IP assets – your artist brand. In this month’s featured article, The Art of Licensing Your Art Brand, you’ll learn the key to building your artist brand value and what […]

August 6, 20140 Comments

Trade Secrets

Keeping Your Trade Secrets Secret

Keeping Your Trade Secrets Secret

IP theft is not just for high tech and big corporations. It can happen anywhere – even at your local hair salon.

January 15, 20150 Comments
Is Intellectual Property in Your Business Plan?

Is Intellectual Property in Your Business Plan?

In today’s IP centric economy, your business plan must include a strategic focus on protecting, managing and leveraging your intellectual property to build your business value and sustain your competitive advantage.

July 29, 20140 Comments
Patent Your IP or Keep it a Trade Secret

Patent Your IP or Keep it a Trade Secret

You invented something novel? Great! Without intellectual property legal protections, your invention has little economic value. The good news is there are many sources of protection available, including patent law, trademarks and trade dress law, copyright law, trade secrets law, misappropriation law, confidentiality law and non-disclosure agreements.

July 15, 20140 Comments

Patents

The True Cost of Your Patent

The True Cost of Your Patent

Not taking action with your patent will cost you over $250,000. And that’s not counting the cost of litigating any infringement. And that doesn’t begin to cover the first investment, which on average is about $150,000.00 to develop a single patentable invention.

November 13, 20140 Comments
Patent Your IP or Keep it a Trade Secret

Patent Your IP or Keep it a Trade Secret

You invented something novel? Great! Without intellectual property legal protections, your invention has little economic value. The good news is there are many sources of protection available, including patent law, trademarks and trade dress law, copyright law, trade secrets law, misappropriation law, confidentiality law and non-disclosure agreements.

July 15, 20140 Comments
Licensing4Profits April Newsletter – 5 Key Parts of a Patent Document; Licensing Mobile Apps

Licensing4Profits April Newsletter – 5 Key Parts of a Patent Document; Licensing Mobile Apps

Welcome to the April issue of the Licensing 4 Profits newsletter. Understanding how to read a patent document can help you quickly research the technical, legal and commercial information about the patent. Learn about the five key parts of a patent document in this month’s Strategy Session article.

April 14, 20140 Comments

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